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Amazon PPC Management & Optimization Services
Your Amazon advertising budget is either generating results or creating unnecessary costs, and the difference usually comes down to campaign structure, bid management, and how consistently performance data is used to make informed decisions. Our Amazon PPC management service removes the complexity of Amazon advertising and helps your ad spend work more efficiently by reducing wasted budget, improving your ACoS, and driving high quality traffic to the right listings.
Amazon’s advertising platform is one of the most powerful tools available to sellers, but it can also become one of the most expensive if managed incorrectly. Sponsored Products, Sponsored Brands, and Sponsored Display campaigns give sellers direct access to buyers who are actively searching for products like theirs. However, without the right campaign structure, keyword targeting strategy, bid management approach, and negative keyword strategy, advertising costs can quickly exceed the profit generated. Sellers who manage PPC campaigns without specialist expertise often experience a high ACoS, budgets that run out before the end of the month, and limited visibility into which campaigns are actually delivering profitable results.
At ReinstatedExperts, our Amazon PPC optimisation services are managed by experienced Amazon PPC specialists who understand every aspect of the advertising ecosystem, from campaign planning and account structure to ongoing bid optimisation, keyword harvesting, search term analysis, and performance reporting. Whether you are launching your first campaign, restructuring an underperforming account, or scaling an advertising strategy that is already delivering results, our team manages your campaigns with the analytical precision and commercial focus your advertising budget deserves.
How Our Process Works
Account Audit and Campaign Strategy
We begin with a comprehensive audit of your Amazon advertising account, reviewing your existing campaign structure, keyword coverage, bid levels, search term performance, and historical advertising data. For accounts with active campaigns, we identify inefficiencies and growth opportunities before recommending improvements. For new accounts, we develop a tailored campaign strategy based on your product category, target keywords, advertising budget, and profitability goals.
Ongoing Optimisation and Bid Management
For monthly management clients, our team performs regular bid reviews, keyword harvesting, negative keyword updates, and placement bid adjustments to keep your campaigns optimised as Amazon’s advertising environment evolves and new search term data becomes available. Every optimisation is documented, and you receive regular performance updates. For one time optimisation projects, we deliver a fully optimised campaign structure together with a detailed management guide explaining the ongoing actions required to maintain performance.
Campaign Build or Restructure
Based on the audit findings, we either build your campaigns from the ground up or restructure your existing campaigns to address the issues identified. We configure Sponsored Products, Sponsored Brands, and Sponsored Display campaigns using the appropriate targeting methods, keyword match types, bid strategies, and budget allocation, creating a well organised campaign structure designed to maximise efficiency and support profitable growth.
Performance Reporting and Strategic Review
We provide regular performance reports covering all key PPC metrics, including ACoS, ROAS, advertising spend, impressions, clicks, and conversion rate at both the campaign and keyword level. Each report includes a strategic review highlighting what is performing well, where further improvements can be made, and the planned optimisation priorities for the next reporting period. Monthly management clients receive ongoing performance reviews, while one time clients receive a post setup performance summary after the first 30 days.
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Price Table
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Expert Amazon PPC Management by Dedicated Amazon Advertising Specialists
Amazon Advertising Campaigns Our PPC Service Covers
Our Amazon PPC campaign management service covers every advertising format and targeting method available on Amazon’s advertising platform:
Sponsored Products – Automatic Targeting: Amazon managed campaigns that match your products to relevant customer searches based on your listing content. These campaigns are ideal for keyword discovery and ASIN targeting, providing valuable search term data that helps shape your manual campaign strategy.
Sponsored Products – Manual Keyword Targeting: Seller controlled campaigns using carefully selected keywords with exact, phrase, and broad match types. This is the most widely used and highly controllable campaign type, where bid management and match type selection have the greatest influence on ACoS and conversion performance.
Sponsored Products – Product (ASIN) Targeting: Campaigns that target specific competitor ASINs or product categories, allowing your ads to appear on competitor product detail pages and in front of shoppers actively browsing similar products.
Sponsored Brands – Keyword Campaigns: Brand focused advertisements that display your logo, a custom headline, and a selection of your products at the top of Amazon’s search results. Available to Brand Registry sellers, these campaigns provide one of the most prominent advertising placements on the platform.
Sponsored Brands – Video Campaigns: Auto playing video advertisements that appear within search results and on product detail pages, making them highly effective for showcasing product features and helping your products stand out from text based competitor ads.
Sponsored Display – Audience Targeting: Retargeting campaigns that reach shoppers who have previously viewed your products or similar products, both on and off Amazon. These campaigns help re engage high intent customers who did not complete a purchase during their initial visit.
Sponsored Display – Product Targeting: Competitor and category targeting campaigns that place your advertisements on the product detail pages of competing listings, allowing you to reach buyers who are actively comparing products within your category.
Trusted By Thousands of Amazon Sellers
My ACoS was seventeen percent. They restructured my campaigns and got it down to nine percent within thirty days.
David H.
Consumer Electronics Seller
I didn't know what my PPC was doing. Now I get monthly reports that actually make sense and show ROI clearly.
Mark Bowman
Multi-Product Seller
My Sponsored Brands campaigns were set up wrong. They fixed the structure and now they actually convert.
Jennifer
Fashion Seller